November 2025

No. 1 in Cyber University Brand Reputation

Our university has proudly ranked No. 1 in the November 2025 Cyber University Brand Reputation analysis.

The Korea Institute of Corporate Reputation conducted a brand big data reputation analysis of cyber universities loved by domestic consumers. For this analysis, 17,319,551 pieces of brand big data were examined, collected from October 25 to November 25, 2025.

Brand reputation is evaluated by categorizing consumers’ brand-related activity big data into participation value, communication value, social value, market value, and financial value. The Cyber University Brand Reputation Index analyzes consumers’ digital behavior through a reputation analysis algorithm, producing participation, media, communication, and community indices. The reputation algorithm further strengthened evaluations of brand channels and consumer assessments.

The Brand Reputation Index is an indicator created through brand big data analysis, based on the finding that consumers’ online habits have a significant impact on brand consumption. It measures positive and negative evaluations of a brand, media attention, consumer participation and communication volume, and the volume of conversations on social platforms.

Based on an innovative AI-driven education system, our university is leading online higher education in Korea. Through advanced AI learning content aligned with the digital transformation era and a personalized student support system, the university has earned a high level of trust and reputation. Achieving No. 1 in brand reputation once again demonstrates our strong competitiveness as an AI-centered cyber university, evolving from an AI-leading university.

Our university, which ranked first in the Cyber University Brand Reputation, recorded a Participation Index of 645,982, Media Index of 324,332, Communication Index of 441,574, and Community Index of 440,266, resulting in a total Brand Reputation Index of 1,852,154. This represents a 16.44% increase compared to the October Brand Reputation Index of 1,590,632.

Director Koo Chang Hwan of the Korea Institute of Corporate Reputation stated, “According to the November 2025 Cyber University Brand Big Data analysis, Seoul Cyber University (President Lee Eun Joo) ranked No. 1. When analyzing the cyber university brand category, the total brand big data increased by 5.37% compared to 16,436,341 pieces of data in October. In the detailed analysis, brand consumption increased by 8.70%, brand issues decreased by 3.25%, brand communication decreased by 2.20%, and brand diffusion increased by 18.91%.”

(Source: Korea Institute of Corporate Reputation)